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B2B MS for Dummies eBook

b2b ms for dummies ebook

Published By: Research Desk Released: Mar 20, 2019

OpenText Special Edition, provides you with a handy guide to everything you need to know to get more from your B2B investment. This book consists of seven short chapters that cover the following: ...

Five Pillars To Unlimited Retail Growth Build Your Business Around Your Customers, Not Channels

five pillars to unlimited retail growth build your business around your customers, not cha...

Published By: Research Desk Released: Mar 19, 2019

The focus must be on innovation, insight and consistency to enable unlimited growth. Those goals can be achieved by following five key steps, with the customer as the central focus. Adopt a singl...

Reimagining the Advertising Industry

reimagining the advertising industry

Published By: Research Desk Released: Mar 18, 2019

The digital transformation of the advertising industry continues to push advertising revenues and industry mergers to new heights. Winners are experiencing extraordinary revenue growth based on multid...

The Definitive Guide to Account-Based Marketing

the definitive guide to account-based marketing

Published By: Research Desk Released: Mar 05, 2019

It’s an exciting, albeit challenging time for marketers—new channels, strategies, and technologies have empowered us to engage our buyers like never before. At the same time, due to the abundance ...

The Cost of an Unsubscribe

the cost of an unsubscribe

Published By: Research Desk Released: Mar 04, 2019

Email marketers have always dreaded the unsubscribe, and at the cost of nearly $18 or more per unsubscribe depending on your average order value, it’s clear why. Altogether, the cost of an unsubscri...

The Definitive Guide to Engaging Email Marketing

the definitive guide to engaging email marketing

Published By: Research Desk Released: Feb 27, 2019

Not all email is created equal. Customers and prospects have learned to filter out noise, so your email needs to be more trusted, more relevant, and more conversational. Download our new Definitive Gu...

Moving to Marketo: Accelerate Your ROI with Seamless Migration

moving to marketo: accelerate your roi with seamless migration

Published By: Research Desk Released: Feb 27, 2019

Is your legacy platform holding back your enterprise? Perhaps outdated or complex functionality makes the simplest work flows cumbersome to create and edit. Maybe your marketing team needs to rely hea...

The Golden Record: Advancing Identity Resolution Capabilities

the golden record: advancing identity resolution capabilities

Published By: Research Desk Released: Feb 27, 2019

Brands are competing on CX. This requires hyper-personalized, real-time omnichannel experiences, but that’s impossible without starting at the beginning: identity resolution. Identity resolution is ...

Amplify Your Sales Team’s Productivity with Dynamics 365 &Office 365

amplify your sales team’s productivity with dynamics 365 &office 365

Published By: Research Desk Released: Feb 25, 2019

Building relationships is essential in today’s sales environment. But sellers fall short when tasked with maintaining so many complex interactions at the same time....

3 Customer Experience Mistakes You’ll Never Make Again

3 customer experience mistakes you’ll never make again

Published By: Research Desk Released: Feb 19, 2019

The writing is on the wall: Handle Customer Experience (CX) well and your business stands to gain. However, fail to manage CX just right and you can severely hurt your reputation and bottom line. Here...

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